Too much of a good thing? Keeping tabs on who you chat with, where you shop, what music you listen too, what books you've bought or plan to buy, where you've traveled ... or plan to travel to ... and, and, and ...
ReadWriteWeb posted about ubiquitous data collection in the realm of "social graphing:
"More than just who calls who, Pentland is also studying proximity, location and activity data using information like interactions recorded between Bluetooth devices. The result is a field Pentland has given the obnoxious name "reality mining."
I couldn't resist ... here's the comment I wrote, the reply from the author (Fair use, Marshall? I wouldn't poach the article, or full replies to 3rd parties, but I figure this is like a public communique to me personally.), and then my response to his reply:
"it's quite an exciting idea with a whole lot of potential" ... something about that seems immediately self-evident, no? That makes me suspicious.
Call me perverse (go ahead ... call me) but I find myself having to ask (ok, so call me compulsive): given the set of "wonderful ultimate applications", if we remove the subset "marketing", are we not left with an empty set?
Unless stalking is your personal hobbie, what's the pragmatic foundation / rationale for tracking people that way? Ok fine, support ... as an extension of, ayup, marketing.
10 minutes ago I twittered "if I had been mercenary / without conscience I'd be designing UI for mobile devices" and that's how I feel about this bastard child of CS and social-psych.
--bentrem
Posted by: Ben Tremblay | December 21, 2007 7:50 PM
Ben, you are compulsive and perverse [perky sorta guy, Marshall is! *grin*] - but you do bring up a good question. In addition to marketing, other possibilities that are more user-centric include: easier access to your own data and more sophisticated services from your mobile device, personalization of services and content/user recommendations. In other words, you could go to a party and have as an option meeting the person your phone told you had the most overlap with your interests and modus operandi. I wouldn't rush over the that person and speak to no one else, but I'd make sure that I did meet them.
Those are some of the possibilities off the top of my head.
Posted by: Marshall Kirkpatrick Author Profile Page | December 22, 2007 12:05 AM
Marshall - A suggested refinement: maybe "oppositional personality disorder" fits the bill.
;-)
Neat concepts ... and those of who who blog about our personal lives have already let those cats out of the bag ... but I really wonder how that actualizes; interests? Like which games I play (purchased or shopped for), or which books and recordings I fabour (see above), or where I'd like to travel (again).
In an ideal world, ok.fine ... but in this one? where consumption so permeates our culture? where profit is such a ubiquitous motive? (see M. Scott Peck's book ... "Death of Civility" I think it's called. Easy to find it; the correct title is probably on my Amazon wishlist. *grin*) Don't we do image maintenance largely by flourishing our possession?
I wonder if anthropologists or sociologists would validate a profile that was comprised entirely of "stuff".
Anyhow, I'm not trying to beat you about the head and ears with this ... I'm sure that this will in some way enable non-profits, with the help of good entities like
WildApricot (I saw their ad on your site) . Well, no, not sure ... but hope that becomes part of the reality. For more than just fund-raising.
cheers
and best of seasons greetings
NB: this LJ accepts comments from folk who aren't registered ... I ask that you sign in the text of your reply.